Bigfoot Interactive Appoints Beaudoin President

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Bigfoot Interactive Appoints Beaudoin President

DIRECT NEWSLINE STAFF

Online Exclusive, Feb 24 2000

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Bigfoot Interactive, New York, a direct e-Marketing services company, has appointed Beverly Beaudoin as president.

At Bigfoot Interactive Beaudoin will lead the sales, marketing, client services, database and product development departments.

Before joining Bigfoot Interactive, Beaudoin served first as general manager and then as managing partner of Bozell Direct, a division of Bozell Worldwide, from June 1997 to April 1999. At Bozell Direct, she moved the organization from traditional direct marketing toward total customer relationship management, and provided full service marketing for clients including: The New York Times, Merck Publishing, Bell Atlantic Mobile, Bristol Myers-Squibb and Merrill Lynch.

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